PRODUCTION
The part that decides whether a shoot works, and the reason most brands call me before they call anyone else.
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One contract, one point of contact, everything on the ground handled. From the first estimate to the final delivered file, nothing gets outsourced back to your team.
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A clear, realistic proposal built from your brief and ready to take to your finance team. Everything the production requires is accounted for from the start, with no surprises after approval.
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Scouting trips with light tests at the exact hours we'll shoot, followed by every authorisation filed before the campaign. Public spaces, private property and protected areas each have their own process, and all of them take time.
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Assistants, stylists, hair and make-up, drivers and production assistants I've worked with for years. Booking people I already trust is the single biggest thing that protects a shoot day.
CREATIVE
The campaign is decided on paper before anything is booked, so the shoot day is execution rather than improvisation.
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Shoot on 35mm format film, with a digital body running in parallel for coverage and e-commerce. The look comes from the stock and the light, not from a filter applied afterwards.
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Concept, references, colour and casting direction built with your team before anything is booked.
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Styling, set, wardrobe and composition aligned so every frame belongs to the same campaign. This is where a set of good images becomes a coherent story.
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Objects, surfaces and set pieces built or sourced for the campaign.
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Video captured on the same shoot day as the stills, with the same light, direction and talent. One production, two deliverables.
ON LOCATION
Everything that has to be right before the first frame, and everything that keeps the day running after it.
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I run the day: call sheet, order of looks, light windows, meals, wrap. Everyone knows where to be and when, and your team is free to focus on the images.
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Casting through Brazilian and global agencies, plus street casting when a campaign needs faces that don't read as agency. You approve comp cards and self-tapes before anyone is confirmed.
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Camera, lighting and grip chosen for the concept and the location, checked and tested before the shoot day. Everything arrives on set ready to work.
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Flights, transfers, accommodation and cargo for the full team.
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Meals, water and shade planned around the schedule and the location. On remote locations, this stops being a comfort and becomes the reason the day finishes.
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On-site security when the location, the equipment or the talent calls for it. Booked discreetly and coordinated with local authorities where required.
DELIVERY
Film developed and scanned at a lab I trust, selects sent for approval, then finished to your spec.
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Behind-the-scenes stills and footage recorded throughout the shoot, so your social team can use them for the campaign launch.
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Skin, color and clean-up done with care, always in service of the campaign concept. You approve the selects before finishing and receive the files to your spec.
SELECTED CLIENTS
Recco, Triya, Boah, Vntta, Borana, Lofty Style, Cupshe, Ranaco Atelier, Sun Rituals, Niya Swim, Makai Bikini, and others.
Tell me the brand, the season and the deadline
Click here to send a brief, a mood board or just a rough idea. I'll come back with a treatment and an estimate.